Blog
5 Ways To Fix Your Marketing Today
Ahhh! You've downloaded all the “right” eBooks, read and absorbed the “secret” tips, listened to the “experts” talk endlessly, and implemented everything you've learned. You've literally DONE everything you can but nothing seems to work, and you’re at your goddamn wit’s end.
What gives? Why are you failing at making your marketing work?
There's only one reason why things aren't going right for you: you're making one of these 5 common marketing mistakes.
Here are five marketing m…
Five Ways Excite To Your Audience
Before we dive into how to draw your audience in with your content. I want to get something off my chest about “engagement”. Everyone and their mothers talks about how you need to ENGAGE your audience.
You need to create ENGAGING content.
You need to ENGAGE your audience to Like your posts.
You need ENGAGEMENT on your social media.
Yada, yada, yada.
Let’s stop for a moment and think about what the word “engagement” really means.
According to www.merriam-webster.com “engagem…
Revamp Your Client Avatar For 2017
Summer is the perfect time to dust off your client avatar (you have one right?) and revamp it.
I mean why not, right? We revamp our offers, our websites, and maybe even our branding. But we don’t think about the people that we’re trying to attract with all these revamps.
Before you roll your eyes at me, think about the last time you prayed for a marketing message to reach a customer who would LOVE it enough to click the link. Yes, client avatars seem so 2008. And totally borin…
How To Identify Your Audience
Before you get subscribers (email list), followers (social media), or clients (paying customers), you need to identify your audience.
Knowing WHO your audience is, is critical to the success of all your marketing efforts.
Why, should you care about this?
Well, because your audience is your proving ground for testing out your ideas and your original content. Imagine knowing with 100% confidence that everything you create meets the needs of your people. No more hoping, wishing, …
6 Awesome Writing Rituals To Try Today
Today, I’m going to talk about writing rituals and how they can help you become more consistent with creating your content.
So, let’s start with the obvious question:
What is a writing ritual?
“A writing ritual is a specific action (or series of actions) done in a particular order to help you get into a creative (or meditative) state of mind that’s conducive to writing valuable content in a productive manner.” - Professor Aliza Stein
Ok, that was wordy. But you get the gist…
Don't Give Your Power Away
Folks, I don't know how to say it but...I'm just disgusted by the current state of online marketing.
I'm all for going out and living your dream and making the money but...there are just some tactics that are downright dirty.
Just for the public record:
I will never take someone's power (even if they throw it on me). I will never make someone so reliant on me they can't function by themselves in their business.
And I will never, ever, make my clients or customers feel like th…
5 Writing Tips For Non-Writers
As a business owner, you’re required to wear a lot of different hats.
And one of those hats is labeled “Content Creator”. Regardless, of the medium or media in which you share your content, one thing remains the same. You still have to WRITE something in order to create content.
But what if you suck at writing?
For a lot of business owners, writing isn’t their forte.
But you and I both know the importance of content in your marketing.
Obviously, this can be a scary and poten…
When Should You Hire A Business Coach or Mentor
This is Part 4 of 4 and the final post in the …
10 Things I Wished I Did Differently In My Business
As I begin implementing my plans and goals for…
Categories
- Branding (15)
- Business Advice (28)
- USP (4)
- creativity (1)
- authenticity (1)
- original (1)
- No Bullshit (1)
- Have a backbone (1)
- Standing up for yourself (1)
- Not putting up with crap (1)
- Be dangerous by being you. (1)
- Risk to be you. (1)
- Be original. (1)
- Fuck the Trends. (1)
- Business Strategy (12)
- Marketing (14)
- Planning (4)
- brand strategy (12)
- Interview (1)
- Pretty Case Study (2)
- Ali Rittenhouse (1)
- OCTOBER (1)
- 2014 (1)
- Business Mentoring (8)
- Mindset (7)
- Advice (4)
- confidence (2)
- beliefs (2)
- Trust Yourself (2)
- Baby Business (7)
- Emerging Business (10)
- Established Business (6)
- Community (2)
- support (2)
- Personal (5)
- personal thoughts (1)
- schedule (1)
- Getting More Clients (4)
- Visual Marketing (7)
- Website (4)
- Business Model (5)
- brand (2)
- personal brand (5)
- rebranding (3)
- business names (1)
- website redesign (3)
- services and offers (3)
- logos (2)
- design (1)
- Social Media (4)
- Outsourcing (6)
- Tips (7)
- clients (1)
- client (2)
- copycats (1)
- contractors (2)
- Motivation (2)
- Pricing (1)
- success (7)
- profit (1)
- launching (1)
- fear (1)
- Copywriting (4)
- titles (1)
- business philosophy (2)
- scripts (1)
- brand positioning (4)
- Email Marketing (3)
- Email List Building (2)
- Email (3)
- Unsubscribes (1)
- Personal Branding (5)
- Personality Brand (7)
- Project Management (1)
- Productivity (3)
- baby business owners (2)
- emerging business owner (2)
- habits (1)
- fear of missing out (2)
- boundaries (1)
- Pinterest (1)
- Braizen (1)
- Logo (2)
- Instagram (1)
- Jenna Soard (1)
- Google Keep (1)
- Compelling Creative (1)
- Truth Guide (1)
- Pipeline (1)
- Case Study (1)
- Decisions (1)
- ryan gosling (1)
- be a specialist (1)
- unique selling proposition (2)
- Promoting + Sales (2)
- Holiday Sales (1)
- Promoting (2)
- Sales (1)
- black friday sale (1)
- Thanksgiving Sales (1)
- Stock Photo (3)
- resources (1)
- Business Stages (7)
- established business owner (1)
- Point of View (1)
- re (1)
- niche (1)
- finances (1)
- Selling (3)
- Graphic Design (1)
- graphic designers (1)
- visual branding (1)
- website design (1)
- Content Strategy (6)
- copywriter (1)
- Legal (1)
- lawyer (1)
- attorney (1)
- law (1)
- contracts (1)
- Coaching (1)
- coach (1)
- mentoring (1)
- mentor (1)
- business coaching (1)
- business coach (1)
- spiritual closet (1)
- woo (1)
- Goal Setting (3)
- 10 Things (1)
- Blogging (3)
- Writing (1)
- Blog (3)
- Content Creation (3)
- Newsletters (2)
- productive (1)
- Tagline (1)
- goals (1)
- long-term goals (1)
- set goals (1)
- plan (1)
- Time Management (2)
- salespage (1)
- salespages (1)
- headline (1)
- headlines (1)
- Negativity (1)
- customer service (1)
- client management (1)
- client expectations (1)
- customer (1)
- commitment (1)
- Integrity (1)
- Free Yourself (1)
- Content (1)
- Ritual (1)
- Rituals (1)
- Biz Witch (1)
- Mystic Business (1)
- Ideal Client Avatar (3)
- client avatar (1)
- Audience (2)
- audience building (2)
- followers (1)
- subscribers (1)