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Getting More Clients
Revamp Your Client Avatar For 2017
Summer is the perfect time to dust off your client avatar (you have one right?) and revamp it.
I mean why not, right? We revamp our offers, our websites, and maybe even our branding. But we don’t think about the people that we’re trying to attract with all these revamps.
Before you roll your eyes at me, think about the last time you prayed for a marketing message to reach a customer who would LOVE it enough to click the link. Yes, client avatars seem so 2008. And totally borin…
How To Identify Your Audience
Before you get subscribers (email list), followers (social media), or clients (paying customers), you need to identify your audience.
Knowing WHO your audience is, is critical to the success of all your marketing efforts.
Why, should you care about this?
Well, because your audience is your proving ground for testing out your ideas and your original content. Imagine knowing with 100% confidence that everything you create meets the needs of your people. No more hoping, wishing, …
7 Stupid Ideas That Keep You Stuck In Business
This post is about all the stupid shit that we…
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